Online Shopping | Training Module #7

Module includes:

  • 2 Templates (Supporting Documents)
  • 1 Video (Walking you through the documents)

Why invest your time and money into offering online shopping or curbside pickup? Following the onset of the COVID-19 pandemic, it became more important and quite commonplace for brick-and-mortar grocery stores to offer online shopping options. What began as a response to a sudden demand has now become the new norm, and many shoppers continue to prefer these alternative methods of shopping. To remain competitive in today’s social climate and technological world, it’s important to establish online shopping, curbside pickup, and delivery.

This video will tie together all the pieces of the Online Shopping Concepts document and will look at the Delivery Schedule template as well. We’ll talk through Websites, E-Commerce Platforms, and Curbside & Delivery.

Even if you aren’t going to roll out a full e-commerce style platform (which is what we’ll discuss in this module,) there are still lower-tech ways to establish these services. We’ll start small by walking through some of the simpler ways to offer these services, which often serve as a jumping off point for growing and expanding them.

Video

MP4, 1:03:41 | *Video Timestamps (PDF, 116 KB)

Supporting Documentation

Online Shopping Concepts Document

This document is an overall guide to all of the ideas, tools, and techniques related to Online Shopping  discussed in the video, covering these three categories: Website, E-Commerce Platform, and Curbside Pickup & Delivery.
Mod7_1 Online Shopping Concepts Document (Word file, 11 KB)
Mod7_1 Online Shopping Concepts Document (PDF, 270 KB)

Delivery Route Schedule Template

This document is for keeping track of a big delivery system with multiple routes, multiple drivers, and multiple days per week. These routes can then be promoted so that you get the most benefit out of each one.
Mod7_2 Delivery Route Schedule Template (Excel file, 21 KB)

References

The Rural Grocer’s Guide to E-Commerce / Online Shopping Setup Guidehttps://www.ruralgrocery.org/publications/resources/Ecommerce_Guide_Rural_Grocery_Final.pdf


Content curated and presented by Carly Whorton. Carly can be reached at carlywhorton@gmail.com
Video editing credit goes to Maddie Billings. Maddie can be reached at maddiebillings14@gmail.com